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30
EST. 1995  ·  OUR STORY

Built on the land.
Trusted by the people
who work it.

Thirty years ago, a farmer knocked on our door with a problem. We have been solving problems for New Zealand and Australian farmers ever since.

30 Years
3 Locations
1,000+ Farms Across NZ & AU
2 Generations
WHO WE ARE

It started with a
farmer at our door.

Mike Judd was an animal lover from childhood — he dreamed of being a farmer and poured that passion into nurturing every creature he could, from a kid goat to pigeons, guinea pigs to actual pigs. He may not have ended up on a farm, but after time as a stock agent following in his father Peter’s footsteps, the two of them built something that took Mike full-circle, back to caring for animals.

The rise of dairying in the South Island brought the Judd family from Whangarei to Oamaru. Along with running an auction firm, Mike and Peter established a company manufacturing rubber matting from locally-sourced chips. The mats were an instant success with local playcentres and kindergartens — until the day a local farmer, John Chalmers, knocked on the door looking for help.
John had noticed his herd were slipping and damaging their hooves exiting his rotary shed, and thought the mats could offer a solution. That one knock changed everything — and NumatAGRI has been working alongside New Zealand farmers ever since.

“We are a small team but that is no reflection of what we can achieve together. With teamwork, passion, integrity, and innovation we can achieve great things.”

Jacob Judd, General Manager

They all chose NumatAGRI over other surfaces. You can't ask for a better testimonial than that.

— David Civil, Farmer

OUR PURPOSE
MISSION

Improve the wellbeing of animals and maximize farmers' returns.

VISION

We will lead the Australasian market in animal surface solutions.

Hooves choose it.

OUR HISTORY

Thirty years. One direction.

From a small Oamaru factory to three offices across New Zealand — here is how we got here.
IMAGE: Original Oamaru factory
Mid-1990s

A factory, a family, and a hunch about rubber.

An animal lover since childhood, Mike Judd dreamed of being a farmer — nurturing every creature from a kid goat to pigeons. After time as a stock agent following in his father Peter's footsteps, the rise of dairying brought the Judd family from Whangarei to Oamaru. Along with running an auction firm, they established a company manufacturing rubber matting from locally-sourced chips. The mats were an instant success with local playcentres and kindergartens.

1995
IMAGE: Cows on rubber matting
The Knock

John Chalmers walked through the door.

One day local farmer John Chalmers knocked on the door looking for help. He'd noticed his herd were slipping and damaging their hooves exiting his rotary shed, and thought the mats could offer a solution. It took Mike full-circle, back to caring for animals. NumatAGRI was born.

IMAGE: Equine and expanded range
Growing

From the dairy shed to the horse float.

NumatAGRI continued to evolve, providing products used in horse floats and stables, deer handling yards, calf trailers, feed pads, milking sheds, and farm tracks. If animals were walking on it, we made it safer.

2000s
IMAGE: Deer yards & equine facilities
Diversifying

Beyond the dairy shed.

Numat grew across both its agricultural and recreational divisions, adding the deer and equine markets alongside council play surfacing. If animals or children were walking on it, we made it safer.

2005
2019
IMAGE: YoungStar mat / Australian beef
Crossing the Ditch

YoungStar — built for Australian beef.

Seeing a need for highly durable slip-resistant rubber surfacing in the Australian beef industry, NumatAGRI developed the YoungStar mat. Our first product designed specifically for the Australian market.

IMAGE: Cows choosing the mat
The Test

The cows decided for themselves.

Farmer David Civil let his cows decide where they wanted to stand. They all chose NumatAGRI over other surfaces. You can't ask for a better testimonial than that.

IMAGE: Construction barn build
Construction

From matting to full farm infrastructure.

NumatAGRI expanded with the launch of NumatAGRI Construction, focusing on the design and construction of off-paddock systems — feed pads, wintering barns, and stand-off pads. No one-size-fits-all solutions. We specialise in custom designing systems that cater to the unique needs of each dairy farmer.

2022
Now
IMAGE: The NumatAGRI team today
Today

Three offices. The same mission.

Kaitaia. Hamilton. Oamaru. A growing team who actually understand farming. We still do what we have always done — turn up, listen, and build what farmers actually need. After 30 years, we are just better at it.

95% Reduction in slipping
reported by McLaggan Farm
20 Year lifespan on
Kura rubber mats
500+ Farms running
NumatAGRI Construction
3 Regions — Kaitaia,
Hamilton, Oamaru
THE TEAM

The people behind it.

Real people who know farming. Most of them have been on a farm more times this month than they have been in a meeting.
PHOTO

Mike Judd

Founder & Director Oamaru
PHOTO

[Name]

Sales Manager Hamilton
PHOTO

Milan [Surname]

Sales — Customer Inquiries [Location]
PHOTO

Bart [Surname]

Sales [Location]
PHOTO

[Name]

[Role] Kaitaia
PHOTO

The NumatAGRI Team

All Three Regions NZ-Wide
OUR VALUES

What guides us every day.

Teamwork

Like any real family business, we step up and pitch in. Our clients' success is our success. We are a champion team, not a team of champions.

Passion

We believe in our mission and strive toward our goals. We are willing to go the extra mile. We view challenges as opportunities.

Integrity

We create and maintain high-trust relationships. We do what we say we are going to do. We do not cut corners or miss details.

Innovation

We are not afraid to challenge the status quo. We are life-long learners who strive to grow our skills. We seek to consistently enhance and advance for the better of all.

WHAT WE DO

We do not do everything. We do this well.

Six things, thirty years of getting them right.

01

Rubber Matting

German-made, 20-year lifespan. The Kura mat at 25mm — purpose-built for dairy, equine, and deer.

02

Feed Pad Design

Custom-designed, not templated. Farms that flow properly start here.

03

Composting & Wintering Barns

Off-paddock wintering solutions. Herd comfort and pasture protection. Designed around your herd size.

04

Free Stall Barns

Cows lying down 12–14 hours produce more milk. We have the case studies to prove it.

05

NuSpan Timber

Prolam laminated timber. Built in NZ. Engineered to last decades.

06

Straight-Up Advice

We turn down work that is not right. That is how you earn 30 years of trust.

PROOF POINTS

What it looks like in practice.

Numbers from real farms. Not estimates. Not averages. Actual results.
IMAGE
Dairy — Rubber Matting

McLaggan Farm

95% reduction in slipping and hoof problems after installing Kura mats.

IMAGE
Dairy — Feed Pad

Borrie Farm — 500 Cows

Custom feed pad designed around their existing effluent system. On time, on budget.

IMAGE
Dairy — Kura Mat

C M Farming — Manawaru

No more slipping, calmer stock, faster yard flow. Paid back in the first season.

IMAGE
Equine — Stable Matting

Takapoto Estate — Karapiro

Safer handling and calmer animals within the first week across full stable complex.

IMAGE
Dairy — Composting Barn

[Farm Name] — [Region]

[Placeholder — add strongest composting barn result with real metrics here.]

GET IN TOUCH

Got a problem on your farm?
Let’s talk.

No pressure. No pitch. Just a straight conversation about what you are dealing with and whether we can help.
NZ Freephone0800 686 119
Australia1800 686 287
Our OfficesKaitaia · Hamilton · Oamaru

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